There are two distinct types of ageing which affect the skin. The first, caused by the genes we inherit, is called intrinsic (internal) ageing and is a continuous process that normally begins in our mid-20s. The second type of ageing is known as extrinsic (external) ageing and is caused by environmental factors. Most premature ageing is caused by sun exposure, but repetitive facial expressions, gravity, sleeping positions, alcohol consumption or smoking also play a role, which is why a healthy diet and regular exercise contributes to a naturally youthful appearance. The ageing processes described above lead to gradual loss of elasticity and volume, contributing to wrinkles and folds such as glabellar frown lines (lines between the eyebrows).
Deep wrinkles and skin folds can create an angry, upset or sad appearance and these negative expressions can lead to disadvantages and discrimination both socially and in the workplace. Relaxing facial muscles with Xeomin ® to smooth negative expressions, results in a rejuvenated and youthful appearance. Research indicates that the majority of those who undertake cosmetic procedures experience an improvement in self-esteem. However it is essential that individuals have realistic expectations when choosing to undergo anti-wrinkle treatments.